Blog

The 10 most common branding challenges

With building a brand, comes challenges. A brand vision needs to involve differentiation, uniqueness, and must have the ability to ...
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8 of the Top Marketing Challenges Marketers Will Face This Year (New Data)

Marketers within different industries and organisations are prone to coming across a variety of challenges within their field. It is ...
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Customer Data Means Nothing Without An Action Plan

It is safe to say that many companies today, are almost drowning in data. Data is a valuable source. However ...
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GDPR

Only 2% of firms are GDPR compliant, claims global study

May 2018 is creeping up, and we all know what that means. The enforcement begins. The big change is nigh, ...
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Brands

Brands take control from agencies

Campaign explores the findings of a report by MediaSense and ISBA, which suggests that more than half of brands want ...
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Insurance industry clueless with data

Insurance Business reviews the findings of a report from the International Institute for Analytics (IIA), which found that the insurance ...
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