In partnership with Azur Insurance, Outra shortlisted for Digital Insurance Innovation of the Year Award.

Outra is delighted to be shortlisted for this prestigious award which celebrates the ingenuity and exceptional achievements of the UK insurance industry over the past 12-18 months. BIA logo

Azur is a forward-thinking company developing a technology-based platform which enables insurers to work more effectively with brokers and end-user clients. Their mission is to help insurers digitally transform themselves to disrupt the market and ultimately change the way that insurance is sold; making it smarter and more responsive to customer needs. Working in partnership with Outra, they have taken a new and innovative approach to improving the performance of data by applying Artificial Intelligence to create differentiation, reduce risk and improve the customer experience. Outra created a Custom Model to more accurately calculate the Home Rebuild Cost which more closely reflected their client profile. Read Azur Case Study. 


Lara Korz, Chief Data Officer, Azur Group

“Outra’s innovation in AI and the integration of more accurate data through APIs to our online quoting has enabled us to reduce our risk question set to just five questions. The application process is therefore simplified and quicker for our clients. Through the application of data science and applying it to standard data sets we have been able to provide a higher level of accuracy and predictability. This means less risk to our business. Our partnership with Outra is of strategic importance to us in delivering digital innovation, and one we plan to continue as we develop our product and service offering.”