Home Move Triggers

Designed for Retailers, Financial Services and Utility Providers to:


retain existing customers about to move

improve customer acquisition rates

prioritise home mover debt recovery

Identify prospects before and after they move

inform targeting, messaging and promotional strategy

improve campaign performance

11% of consumers move house each year, this is the time when they are most likely to change utility supplier, take out a new insurance policy or make big ticket household purchases.

Home Move Triggers have been built from a number of exclusive features from Outra’s proprietary property data set of 29 million homes in Great Britain. Including; 20 years of mortgage survey data, mother and baby data plus, planning permission and listings data. We combine this data with our world class data science techniques to accurately identify the properties that are most likely to change hands each month and their move dates, applying Confidence Scores to aid decision making.

Start reaping the rewards

of Home Move Triggers today

Start reaping the rewards

of Home Move Triggers today

11% of consumers move house each year, this is the time when they are most likely to change utility supplier, take out a new insurance policy or make big ticket household purchases.

Home Move Triggers have been built from a number of exclusive features from Outra’s proprietary property data set of 29 million homes in Great Britain. Including; 20 years of mortgage survey data, mother and baby data plus, planning permission and listings data. We combine this data with our world class data science techniques to accurately identify the properties that are most likely to change hands each month and their move dates, applying Confidence Scores to aid decision making.

Product Features

Up to 150,000 home movers identified monthly

Accurately predicts house move dates and likelihood of moving

Includes both house sales and rental moves

Unique Confidence Scores applied to aid decision making

All source data is GDPR compliant with clear provenance

Address matching to UPRN identifiers

Instantly accessible in batch