GDPR: One in four organisations are still unprepared

Organisations can save themselves financial and regulatory consequences, by preparing for GDPR today. A Trends Report discloses 25% of organisations as being labelled ‘unprepared’, or even worse, unaware of the changes that GDPR will bring. Many questions can be...

Simon Hay opens doors with Lynton Crosby and Jim Messina

Coverage of Outra launch, 19 September 2017UK – Former dunnhumby CEO Simon Hay, Tory election strategist Sir Lynton Crosby, and Obama strategist and staff member Jim Messina have joined the leadership team of a new data insight business, Outra.Read full...

Top Team Pioneers New Approach to Help Brands Connect with Consumers

A world-class team has come together to help brands harness the full power of connected data, insight and opinions.Outra has developed a new platform and approach for companies to understand and engage with their customers more effectively, and to take control of...